Chuck's Virtual Coffee - December 2019

As COTS’ CEO, each month I take a moment to consider what I want our community to know about our organization and our progress in serving Sonoma County’s homeless. I look forward to sharing these thoughts with you in this Virtual Cup of Coffee – my monthly communique about the business and mission moments of COTS (Committee On The Shelterless). In the Business portion, I will share the nuts and bolts of what we do to serve the homeless – our successes and our challenges. In the Mission Moment, I will share stories about our clients and our wonderful staff who make it all happen. I hope you enjoy it, and I look forward to your feedback.

Merry Christmas,
Chuck

What I learned in the last twelve months

Closing the year is a traditional time to step back and reflect on one’s successes and challenges, to make resolutions, and to determine what we have learned. I’ve learned lots of things every day at COTS – from our clients experiencing homelessness, our wonderful staff and board of directors, and our generous community. So…I’d like to share just two of those learnings.

The first is that homelessness does not define who we are. Instead, it is a point in time for someone, hopefully a rare or brief occurrence. When we say, “Those homeless” or “the homeless” or “them,” it is a derogatory and disrespectful way to describe someone experiencing homelessness. The words “those” or “them” can put a distance between us and “them” and, in a way, from the responsibility of helping to solve the issue. It can also put people into a category and thus become a source of prejudice much like, sadly, someone’s race, religion, or socioeconomic status. Having worked in a faith-based environment for ten years before coming to COTS, I believe that we are all God’s children and we should strive to treat people with dignity and respect. Saying “people experiencing homelessness” has helped me to see the issue with much more grace, dignity, and love.

The second thing I’ve learned is that homelessness is complicated. There are never just one or two reasons why a person experiences homelessness. It can happen to any one of us because of a divorce, domestic violence, substance abuse, job loss, mental health challenges, physical disability, death of a loved one, a traumatic event, and more. In the same way, there are never just one or two silver bullets to solve homelessness. And while some define homelessness as the absence of a home, we also can’t build our way out of homelessness because we don’t have the billions necessary to make that happen. At the same time, more housing is only part of the solution. Case management and mental health support is also necessary to wellness and sustainability once in a home.

This is enough to keep a person up every night. But we are COTS and our mission is to transition people from homelessness to a permanent home. We do it, along with our community partners, to make our community a better place to be.

Our cherished family member

This week, I attended funeral services for special member of our COTS family – Cecily Kagy. Cecily was one of our Homeless Street Outreach Workers. It was a beautiful celebration of Cecily’s life, and while it was a sad occasion because we lost a loved one, it was also a story of someone who touched so many lives.

Pastor Chris and Cecily’s family and friends talked about her many gifts she so generously gave and of her challenges. I have often said that working with those experiencing homelessness is a messy business. Well…being human is messy and complicated. This messiness and the imperfect way we do things is what makes us all human. And that is what made Cecily so special. Instead of going around barriers, she often charged right up the middle. That was the essence of who she was. Rules didn’t matter if it meant she could get a person off the streets and into a house or shelter or into treatment.

I had the honor of accompanying Cecily on her Street Outreach into homeless encampments, under bridges, near streams, into broken-down cars and RVs. Regardless of where we went, she was always the same – positive, with a deep love and compassion for others, a fierce loyalty and advocacy for her clients regardless of who she was talking to. She would get excited when telling me about bringing a person off the streets and into housing. She would go to great lengths to help someone, including using her own car to drive a client into COTS who hadn’t showered in years. She had a profound respect for the dignity of those she served.

For many of us, the sooner we can own our own imperfections, vulnerabilities, and our edges, the sooner we can stop judging other’s imperfections and vulnerabilities. One reason why Cecily was so loving and caring with others is that she owned and made fun of her own human imperfections. She understood those she served because she had been in their shoes before. That is what made her unique. She could relate and share her own struggles with what they were going through.

Cecily – while we may not be so fortunate again to hear your booming laugh, or see you break into a huge smile, or hear about all the people you loved and served, your legacy and the changes you inspired will live on. We will always honor our time with you. We love you Cecily.

Cecily is now in heaven with two special people: her brother and her mother. She can also do something she has long been wanting to do – give them a hug.

Until next month,

Chuck Fernandez


Chuck's Virtual Coffee - November 2019

As COTS’ CEO, each month I take a moment to consider what I want our community to know about our organization and our progress in serving Sonoma County’s homeless. I look forward to sharing these thoughts with you in this Virtual Cup of Coffee – my monthly communique about the business and mission moments of COTS (Committee On The Shelterless). In the Business portion, I will share the nuts and bolts of what we do to serve the homeless – our successes and our challenges. In the Mission Moment, I will share stories about our clients and our wonderful staff who make it all happen. I hope you enjoy it, and I look forward to your feedback.

Happy Thanksgiving,

Chuck

What is trauma-informed, strength-based and client-centered care?

In the social service world, especially in the homeless arena, we often hear people talking about “a trauma-informed, strength-based, client-centered approach” to working with those experiencing homelessness. What does it mean and why is it important?

The 2019 Point in Time Count showed that 25% of those experiencing homelessness suffer from PTSD; 9% reported a traumatic brain injury; 34% have a history of domestic violence; 16% traded sex for money; and 38% suffer from alcohol and drug abuse. We also know that people who experience trauma are 15 times more likely to commit suicide; 3 times more likely to experience depression; and 4 times more likely to be an alcoholic or inject drugs.

This is who we serve at COTS. The trauma they suffer impacts every part of a person’s being – physical, mental, emotional, and social functioning.

Being traumainformed means that at COTS, we treat the “whole person,” understanding their triggers and coping mechanisms as a way to better understand the person and provide a path for their recovery. We have to be careful of our body language, tone of voice, choice of words, and our behavior. Homelessness itself is a risk factor for trauma given the many challenges that homeless individuals face – loss of social connectivity, increased threats, harm through victimization, exposure, and deterioration of health. Being trauma-informed also means we keep an awareness of trauma when developing programs, policies, and procedures in the shelter.

strength-based approach means to focus on someone’s inherent strengths, self-determination, and the resources they possess to help with their recovery and empowerment instead of focusing on their deficits or weaknesses. It views people as strong, resourceful, and resilient especially in the face of adversity, and gives them more credit for what they are capable of achieving than what we would typically do. It’s an asset-based approach that focuses on the positive.

Being client-centered means that the clients we work with in the shelter must take an active role in their case management and plan to find housing. The case manager plays a supportive and non-directive role and the shelter clients take responsibility and accountability for the choices they make. We do not work harder than the client is willing to work on themselves. That means we try to empower instead of enable.

These approaches work, and our wonderful staff put this into practice every day at the Mary Isaak Center. Leaving life on the streets and moving into housing requires courageous transformational change. Our staff are a major inspiration in that change.

Another fire and another heroic response

This fall, Sonoma County experienced another fire and another hugely heroic response from our community. I was not with COTS during the October 2017 fires but I can’t imagine that the response then was any different than the response this month – courageous and selfless.

In the book, Heroic Leadership by Chris Lowney, he says that “leadership is defined not by the scale of the opportunity but by the quality of the response and that one cannot control all of one’s circumstances, only one’s response to those circumstances.” I sound like a broken record when I say I continue to be humbled by the COTS community and family.

At COTS, our phone rang continuously with people asking “What do you need?” or “I have prepared meals, extra food, toiletries, dog food, blankets, linens, towels, sweatshirts, socks – who shall I ask for and when can I drop these off?” We had truckloads of gourmet cheese, eggs, meats, and dairy products. When the evacuation shelter in Petaluma closed, they gave us their extra sleeping cots, pillows, and blankets.

All of this generosity was vital to our work. Our shelter was at capacity. All 112 beds were filled and we were sleeping about 35 people in the dining room. Due to the fires and smoke, people came from the Joe Rodota Trail, encampments, the streets, or the evacuation centers when they closed. It was chaotic and we weren’t really prepared. But this is what we do – we care for people, and with everyone’s help and generosity, we managed.

At the end of the day, it’s not only about the bed provided or the meal served that makes COTS and our community so special. It will always be the people who make it special. The people are the motivators, the ones who inspire, and the ones who set the example of compassion, the common good, and helping a neighbor in need…during fires, during rain, and even on a perfect Sonoma day. On behalf of our Board of Directors and staff, thank you for being the people who make all of that happen – for our clients and our community.

Until next month,

Chuck Fernandez


COTS November Newsletter

Fire aftermath

During the recent Kincade Fire, the staff at the Mary Isaak Center were proud to provide a warm welcome to anyone in need. Our shelter was full to bursting with new residents displaced from the streets or local encampments. We also opened our day-use services to evacuees, including showers, laundry, and meals at Mary’s Table.

Now, the smoke has cleared, but we’re still rubbing our eyes in wonder over everything you did for us.

When we asked for sleeping bags and towels, you answered. When we asked for toiletries, you answered. When we asked for food, you answered. This community answered every call we put out for supplies and support. Thank you for giving back when it is needed most!

We’re still full to the rafters, bedding down an extra 30 to 40 people a night in our Mary Isaak Center dining room. With the nights getting colder, we could still use a few additional items, including new socks and underwear, gloves, scarves, hats, baby wipes and sleeping bags. Donations can be brought to the Mary Isaak Center at 900 Hopper Street on Tuesdays, Thursdays, or Saturdays from 2-5 p.m.

We are so thankful for your help serving those who are most vulnerable right now.


Holidays at COTS

Gobble, gobble, gobble; ho, ho, ho; dreidel, dreidel, dreidel; and an auld lang syne. The holidays are coming! Can we make them shine?

We know we can—because you come through for COTS and our clients every year! Thank you.

Here’s how you can help this year.

Thanksgiving and Christmas

We would love your donations of frozen turkeys and commercially-produced pies at the Mary Isaak Center, 900 Hopper Street, Petaluma, Monday through Thursday between 9 and 11 a.m. and 2 and 5 p.m.

To find an alternate drop-off time, please call our Community Engagement Specialist Diana Morales (707) 765-6530 x 136 or email her at [email protected].

Like all our lunches and dinners, the Thanksgiving and Christmas day meals are free to anyone in the community who’s having a hard time making ends meet.
There’s no application or paperwork involved. The only question we’ll ask is, “Did you get enough to eat?”

Last month, we served a record 7,800 delicious meals to those in need, but Thanksgiving and Christmas Day are extravaganzas. If you’d like to help serve over the holidays, Diana (contact info above) would be delighted to hear from you! Many of our core volunteers take time off during the holidays, so we would love your help!

Holiday Free Store

Our Holiday Free Store opens for donations on Saturday, November 30. The Free Store serves our shelter residents and the over-400 people in our permanent housing programs. This year, we know a lot of people missed work or encountered extra expenses because of the fires so we’re opening the store to as many of them as we can, too.

How does the free store operate? We ask for donations from the community of toys, clothes, personal care products, and gift cards. Then we invite parents to shop for a set number of gifts for each of their children. We have a separate shopping area for children to pick out little presents for their parents. There’s an area for gift-wrapping and another for games, art projects and cookie decorating. Santa is bound to drop by a few times, too.

We’re still finalizing the Free Store’s location, but you can find donation hours and needed items at cots.org after November 18th.

Invest in Transformation

Nothing is better for a child than to be in a stable home. With a financial donation to COTS, you can give the best holiday gifts of all: wraparound care, stability, and a permanent home—all year long.

Last year, COTS served over 1,200 people across all our programs. And after the recent fires, we are sheltering more than 180 people per night. Your support ensures that our clients, from families to veterans, have access to the resources they need to get back on their feet.

Here’s what one of our Rapid Re-Housing moms told us recently about the changes she’s seen in her 9-year-old son. “Tyler closed in on himself when we were at the shelter. He wasn’t interested in other people and he stopped talking very much. Now that we are in a home as a family, he has friends over almost every day, he’s social, he’s enthusiastic. I couldn’t be happier.”

Thank you for investing in COTS and in this crucial work.


The COTS Hour

In light of all the re-grouping that people, businesses and organizations are doing post-Kincade fire, COTS rescheduled The COTS Hour. We’re now holding it from 8 to 9 a.m., Thursday, December 5 at the Petaluma Veterans Memorial Auditorium. You can RSVP here.

The COTS Hour is our annual breakfast fundraiser and it’s our opportunity to update you about the progress we’ve made in our shared fight against homelessness and our plans for the future. You’ll hear from clients, staff, volunteers and COTS leadership. The breakfast is free and all giving is private.
Please join us. We can’t wait to show you our work!

RSVP Today!

Karl Bundesen, left, accepts an award of recognition from Jamieson Bunn, Director of Development at COTS

Century 21 Bundesen

We are filled with gratitude for everyone involved in the COTS Raffle this year. For the second year in a row, Karl Bundesen and his team at Century 21 Bundesen put the raffle together with the help of dozens of local restaurants. With the help of everyone who bought tickets, the raffle raised over $21,000 for COTS!

Please click here to see all the restaurants who donated gift certificates. Thanks to the hard work of people at Century 21 Bundesen, too many people to name bought tickets.

Century 21 Bundesen has been in the fight for a long time, and we are lucky to have them on our side.

Congratulations to the four lucky winners who each won an assortment of gift certificates to Petaluma’s finest restaurants.

Are you a restaurant owner, who’d like to donate a gift certificate next year? Please contact Crissi Langwell at [email protected] – and thank you for your support!


It was a Spooktacular Halloween

Smoky skies made Halloween spookier than usual, but that didn’t stop COTS kids from donning disguises and searching out sweet prizes. There was no school, so we had a party at the Kids First Family Shelter and then the older kids took to D Street for trick or treating.

Pictured: One of our KFFS kids dressed up as a baby shark


Drawbridge makes a difference

Drawbridge, an arts education nonprofit, brings arts and crafts to kids at our shelter and at Vida Nueva, an affordable housing apartment complex where COTS provides support and services. “Suzy from Drawbridge was a godsend to my son,” says one mom who’s moved her family from shelter to permanent housing. “It was a hard time for him to be far from his friends and not to have privacy. Art was his outlet.”

Most recently, Suzy helped our kids at Vida express their love for family and their creativity by helping them create a Dia de los Muertos altar. She taught them about the traditions around the holiday and provided a space for them to honor their loved ones. Thank you to all our volunteers who help create a sense of community for our clients, showing through your actions that we are all family!


Extreme Makeover

You’ve got your swarm of bees, your bevy of swans, your colony of weasels and your shiver of sharks. What do you call a group of volunteers who rehab a house in one day?

How about a boon of heroes? An alchemy of altruists? A gathering of gallants?

Whatever you call them, they deserve a celebration!

Last month, Rebuilding Together Petaluma transformed one of COTS’ Integrity Houses, a place where six adults, most of them elderly, all of them on fixed incomes, have found permanent housing.

Some 32 volunteers converged early on a Saturday morning and cleared back and front yard of debris and weeds, put down ground cover and mulch, trimmed bushes and erected a shade structure.

Inside the house, they cleared a junk room and made it a sitting room and they ripped out carpet so that we could install flooring.

A few volunteers came back later that week to fix the house’s gates.

The residents are agog at their new digs and delighted to spend more time outside.

Many thanks to all the volunteers, including 13 Casa Grande High School students and skilled volunteers from Ohana Construction. Rebuilding Together converged on several houses that same day. Wells Fargo helped them cover costs. Many thanks to Wells Fargo as well!

Rebuilding Together has been a longtime COTS supporter. In the last eight years, the nonprofit organization has provided COTS with labor and supplies valued at over $350,000!


Donate your car on Giving Tuesday and Donate for Charity will waive its admin fees!

Buying a new car?  Getting rid of an old one?  We’ve teamed up with Donate For Charity so you can easily donate your vehicle.  They will arrange for your car to be picked up and handle all the issues associated with donating your car.  We certainly appreciate our donors considering this option to help support our cause.

You can either click on the Vehicle Donation Form link, or call Donate For Charity directly at (866) 392-4483.

If you donate on Giving Tuesday, December 3, Donate for Charity will waive all its administrative fees.


Pictured L to R: Bicycle repairmen David Ortega, Matt Muldoon, Mike Moore, Jim Hudson, and Dana Teicheira

Petaluma Wheelmen to the rescue!

Bikes are the way most folks at the Mary Isaak Center get around. And just like cars, they need repairs and regular maintenance.

Many, many thanks to the Petaluma Wheelman, who regularly come by to repair and tune up our residents’ bicycles.
Sunday’s session was a big success. We are grateful for the club’s volunteer work and for their commitment to our residents, who can now pedal in safety.

Petaluma Sunrise Rotary, WeTourCA (a Petaluma-based bike tour company) and the Petaluma Wheelmen pay for all the parts.


COTS October Newsletter: Victories, Great and Small

May we celebrate you?

Please join us at The Big Thanks on Tuesday, October 15!

This is our annual celebration of all our supporters—volunteers, donors, partners and advocates. Here’s what our CEO Chuck Fernandez shared in a recent letter to the Argus Courier.

EDITOR: As CEO at COTS, I write a lot of thank you letters and make a lot of thank you calls. Right now, thanks to our supporters, on any given night, we’re able to provide supports to over 400 people in permanent housing and over 140 people in emergency shelter.

Throughout all our programs in our last fiscal year, we served over 1,200 people.

That’s a lot to be grateful for.

We usually thank our supporters one-by- one and group-by-group.

But once a year, we invite them to come together to celebrate what, together, they make possible.

We invite all our supporters — donors, volunteers, partners and advocates — to join us from 7 to 8:30 p.m., Tuesday, October 15 at The Petaluma Woman’s Club, 518 B Street, for a wonderful evening of gratitude, great food and drink, live music, fun activities, friends and an update on our work.

Thirty-one years ago, this community willed COTS into being. You’ve stayed committed to the cause, donating thousands of dollars and volunteer hours year after year. Together, we’ve sheltered and housed thousands of people and made the community a better place for everyone. Please let us honor you.

The Big Thanks is free event. Please RSVP at cots.org.
Chuck Fernandez

RSVP Today!

Day Use Services at the Mary Isaak Center

Over the last few months, staff at the Mary Isaak Center have found new ways to welcome those in need to our campus to improve their health and wellness. In July, we expanded our meal service to the community so that anyone experiencing hunger can join us for both lunch and dinner. At the same, we opened our shower and laundry facilities on Wednesdays and Fridays, so that people living on the street might come in from the elements and have a chance to get clean. With so many new programs underway, we created a new postcard for our community to provide information on all COTS’ Day Use services. You can view the postcard here or on our website to learn more.

We are especially grateful to the Redwood Gospel Mission for partnering with COTS for our Friday shower program. And thank you to all our supporters for helping us provide food and comfort to our clients and the wider community. We could not do it without you!


What are we grateful for this week?

A dad and his son moved from our Kids First Family Shelter into our Integrity Housing program yesterday! That’s permanent rental housing that will provide both dad and son a chance to regroup and move on with their lives!

A single woman who’d been staying at our Mary Isaak Center also found her own apartment yesterday. She will be moving in soon and putting homelessness behind her.

As we celebrate these transitions, we are looking for volunteers to help welcome our families to their new homes. Community Engagement Specialist Diana Morales is gathering materials for welcome home baskets: cleaning, kitchen, and bathroom supplies inside a laundry basket. These baskets give clients all they need to care for their new space. If you can help, please contact Diana at dmorales@cots.org.

Find out more about welcome baskets here

Housing Navigators at COTS are tasked with helping clients find and keep permanent housing. Their work puts them on the front lines of the housing crisis, and each day they see firsthand how the lack of affordable units affects our community.

In the face of our housing crisis, how do you stay motivated and hopeful?

Gold, Housing Navigator:
You have to stay focused on what’s in front of you what it is that I have to get done for that day.  If I were to extrapolate my worries and my concerns on a larger social scale, I think it would be a very paralyzing thing to deal with.  It’s a good thing to think about those things once in a while, but in order for me to help the next client on my list get housed, I have to stay focused.

Crista, Housing Navigator:
Every win here is huge, and I think that no one is greater than the next, so to keep that in mind, that every day is a win, whether it be our pilot shower project or our laundry day, whether it be the additional dinner opening up to the public, or whether it’s another person off the street into the shelter or from the shelter into permanent housing.  Every win is monumental, so we cannot just look at the big end goal as the victory because every day there’s small victories that keep this place running.


Marge Popp, left, with fellow long-time volunteer Edgar Marroquin, right

Volunteer team spotlight

Marge Popp’s Tuesday Team at Mary’s Table has cooked together for decades. Three of the four date their volunteering to over 20 years ago when the kitchen was operated by the St. Vincent de Paul Society.

On Tuesday, after putting some pork on to stew, they took some time to tell us what brings them back to the Mary Isaak Center every week.

“Feeding the hungry. It doesn’t get more obvious than that,” said one. “I’m blessed in this life, and I want to share with others.”

Marge shared that interacting with our diners is an important reminder to her to be grateful for the things she has.

The socializing isn’t bad either. “We’re like extended family, like sisters,” said one of the Tuesday crew. They’ve seen each other through family joys and sorrows, through illnesses, challenges and triumphs. “Sometimes I think we know each too well,” she laughed.

If you’re interested in joining a team or just volunteering once or twice, please complete a volunteer application at cots.org.

Find out about Volunteering

Save the Date: The COTS Hour is December 5

We can’t wait to share our work and our gratitude with you at 8 a.m., Thursday, December 5 at the Petaluma Veterans Memorial Building, for the COTS Hour: our annual breakfast and COTS‘ largest fundraiser of the year.

This free event will give guests an inside look at our life-saving programs, and introduce you to a client whose life has been changed by your support.

This year’s story will inspire you, and show guests how every community member can play a role in serving, uplifting, and healing those in need.

Breakfast is catered by Preferred Sonoma Catering and Petaluma Coffee & Tea. Thank you to all our donors and sponsors for your generous support. Your investment makes miracles possible, and we are so excited to share your impact with our community!

You can RSVP by clicking here, or by calling Eileen Morris at (707) 765-6530 x128.

RSVP Today!

Staff Profile: Diana Morales

Diana Morales was COTS’ Employee of the Year in 2018. She won the honor because of her competence and her kindness toward our clients and her colleagues. Diana worked at the front desk, often late into the night, juggling many duties, the most important of which was to listen to our residents and encourage them.

Recently, she took the job of Community Engagement Specialist.

What do you do for COTS?

I’m the Community Engagement Specialist. I started in September. What I do is right there in the title. I’m here to engage the community in what we do here at COTS and how we do it. So many people want to help. I’m that bridge to help them come in and see what we do and how they can get involved.

I’ll give people tours, I’ll answer questions, I’ll come speak to groups, I’ll go to events.

I’m looking forward to working with all the businesses and groups who provides goods or services for us. I want to make sure they know how grateful we are and how much of a difference their gifts make.

A big part of my job is working with our volunteers, who are wonderful. I schedule them in a variety of jobs. Our biggest need is at Mary’s Table, where we’ve just expanded our community meal program. We’re also building other opportunities because we’re trying to increase our programming for children.

Why were you interested in this work?

I’ve worked at COTS for several years. But I first came to COTS as a resident. I was living in the shelter. My self-esteem was shot. I couldn’t even look up from the ground. When I went through the food line, the volunteers always had a big smile for me. They asked me how I was doing, and I had to hold my head up to answer them.   And doing that every day—that helped. The volunteers made a beautiful quilt for me which I still have on my bed—a thing of such beauty for me!  I couldn’t believe it. They helped me find clothing, and that helped me hold my head up, too. Volunteers helped me in the Rent Right class, they helped me open my eyes about the challenges of living here in Sonoma County. Volunteers helped me get ready to go back into the working world. They helped me find a job. They were integral to getting back my self-esteem.

I truly believe and always have believed that our volunteers hold us up and allow us to do our jobs. They are like the bones of COTS and all our programs. So, I am thrilled to be doing what I can to strengthen the volunteer program and support our wonderful volunteers.

How has your experience serving our Mary Isaak Center residents helped prepare you for this job?

The most important skill for my job is listening. That’s the number one thing whether I’m working with residents or volunteers. My job is not about me. My job is helping COTS and helping the people who help COTS.

What’s your dream for this job?

When I get up in the morning, I go over my gratitude list. I want to always remember how great it is to get up and do work that give me such pleasure. At the end of the day, I don’t know who’s helped more—me or the people I’ve been helping all day. I get to lay my head on the pillow every night and fall into a deep, happy sleep because I know I’ve done what I can.

I want to make sure volunteers feel the same way.

I want to help create an atmosphere where our volunteers get up in the morning and they smile and say “I’m going to serve food today.” Or, “I’m going to clean out the fridges or read to the children.” I want them to smile and say, “Today is the day I rake leaves.” I want them to be fulfilled and embraced in their roles.

Who has inspired you?

My former mother-in-law. She was a nurse her whole life. Her home is literally a place where family goes to live out their last days. She has suffered so much loss but helped with the passing of so many. She’s amazing: kind, soft-spoken, smart, and interested in everything. She learned Spanish in her 70s so she could communicate better with her patients. She taught me how fulfilling it is to help others. It’s a two-way street. You help others and in return, you get a feeling of completeness. Mind, body and spirit are all taken care of when you help other people.

What would you say to someone who’s interested in learning more?

I am so proud to work here.  I believe in what we do. I want to tell the world, “Look, this is going on! Let me show you what we’re doing here!” I really believe in this. I’m one hundred percent in.

I would encourage people to get in touch, come over and see what we do here and get involved doing something they like to do.


Chuck's Virtual Coffee - October 2019

With the fires this last week upending so many lives, I feel strongly about communicating with our supporters about the work going on here at COTS. There is so much uncertainty in Sonoma County right now, and yet our staff is exceptionally suited to moments like these – and we remain here to serve our community as best we can.

In the Business Portion of this month’s Virtual Coffee, I wrote about how our staff is growing and learning in new ways as part of a six-month Management Cohort that builds our leadership capacity for the future. In the Mission Moment, I wrote about the relaunch of our Winter Shelter, which will allow us to welcome guests out of the cold and rain when a roof and a hot meal are needed most.

I hope that this Virtual Coffee finds you safe and warm as well. I hope you enjoy learning more about our work this month, and I look forward to your feedback.

All my best,
Chuck

Building Management Capacity…Collaboratively

This month, we started our six-month Management Cohort Program. It’s a program designed by COTS and Rich Soublet, an Organizational Effectiveness Consultant whereby we bring staff together for one full day a month for six months to learn management principles. The sessions include How to Build High Performing Teams; the importance of Respect, Integrity, and Trust in building teams; Managing Conflict and Courageous Conversations; Emotional Intelligence; Communications; and Managing Transitions and Change.

There have been lots of changes in the last several years in how Sonoma County addresses homelessness. Specifically, the change from a Housing Readiness Model to Housing First. Making those changes require homeless service providers change their strategy, staffing, systems, and culture. Those changes also require that homeless service providers work together. That is why we invited Catholic Charities of Santa Rosa to participate in the Cohort Program alongside COTS staff. They are the largest provider of homeless services here in Sonoma County and are good at what they do. We can collaborate and learn together for the benefit of everyone.

The goals of our cohort are to provide an educational process that will ultimately improve our results and impact with our homeless programs and services, create a high performing culture, provide a framework for our managers to build their teams, and increase understanding of how to lead ourselves, each other, and our community. We also wanted to create a sense of belonging where everyone shares their experience and knowledge so that in the future, we will all work better together.

So on October 13, 24 staff from both agencies came together for the first of six sessions.

It was wonderful to see staff meeting each other for the first time and learning about each others’ challenges and successes; sharing ideas and best practices; and exchanging contact information so that they could communicate with each other between sessions.

Our hope is that we can continue these shared learning experiences and not only involve other homeless service providers but also learn about Leadership Principles in future cohorts.

Winter Shelter is Back

Our Winter Shelter (WS) is back. Last year, the absence of the Winter Shelter caused lots of hardship and disappointment among those experiencing homelessness. This year, thanks to a grant from the County, we will open for four months – from December 1, 2019 through March 31, 2020.

Getting people off the streets in cold wet nights is important. It can be a matter of life or death, especially in colder areas of our county, state, and nation. One study showed over 700 people in the U.S. die on the streets every year from hypothermia and other cold related issues. We don’t want that in Sonoma County.

So here’s what you can share with the community:

    • Winter Shelter (WS) beds will be available on a first come first serve basis – we will have space for 35 people.
    • We start taking names at 4:00pm every day.
    • Dinner will be at 5:00pm and Winter Shelter folks will eat with our other Mary Isaak Center residents and can expect a hot and nutritious meal.
    • After dinner, WS guests can do their laundry and take showers.
    • Guests will sleep in the Dining Room – on mats with clean sheets, pillow cases, and blankets. Bedding and mats will be cleaned every day for the next guests.
    • At 10:00pm, lights are out in the entire shelter. It is critical that all people at Mary Isaak get their rest.
    • Lights come back on at 6:30am with breakfast starting at 7:30am that will include a hot, protein-based nutritious meal – eggs, juice, muffins, fresh fruit, cereal, milk, coffee.
    • All WS guests will then get a bag lunch to take with them for the day.

We also do a brief intake interview with each WS guest – to get some general information, give them an orientation of the shelter, set behavior expectations and rules (no drugs, no alcohol, take responsibility for one’s actions), and show them where guests can store their personal belongings. On a full night during the winter, we could have as many as 158 guests at the shelter, so rules and behavior expectations are required.

We will also partner with the Redwood Gospel Mission (RGM) and their Nomadic Shelter Program so that up to ten guests who we could not accommodate at Mary Isaak will be picked up nightly by RGM for their program. Those guests will be cared for just as they would be at the Mary Isaak Center. RGM is a valued partner and we are excited to work with them.

In the weeks to come, we would be grateful for your donations of extra blankets, bed linens, and towels for our guests. Please call Diana Morales, Engagement Specialist, at (707) 765-6350 ext. 136 to donate. Thank you for supporting this program and others at COTS as we strive to serve our neighbors in need.

Until next month,

Chuck Fernandez


Chuck's Virtual Coffee - May 1, 2019

As COTS’ CEO, each month I take a moment to consider what I want our community to know about our organization and our progress in serving Sonoma County’s homeless. I look forward to sharing these thoughts with you in this Virtual Cup of Coffee – my monthly communique about the business and mission moments of COTS (Committee On The Shelterless). In the Business portion, I will share the nuts and bolts of what we do to serve the homeless – our successes and our challenges. In the Mission Moment, I will share stories about our clients and our wonderful staff who make it all happen. I hope you enjoy it, and I look forward to your feedback.

All my best,
Chuck

Program Funding

I’m often asked how much funding we get from the government, foundations and private donations. In 2018, about 17% of our revenue came from government grants while 71% came from private donations and foundations. The remaining comes from contracted services, rental income, and what we call in-kind contributions including donated food, supplies or even the time our wonderful volunteers spend helping COTS.

In the past several weeks, you’ve likely read in the newspaper how Sonoma County was in the process of approving funding for homeless services. This funding will support capital improvements to shelters, the expansion of available housing, and operating costs for the various homeless programs. Yesterday, the Sonoma County Board of Supervisors approved $14M for those expenses.

Prior to this approval, the County received over 80 applications from various homeless services agencies requesting a total of $32 million in funding. There is never enough money, so it is difficult to determine who gets what and why and how Sonoma County can best achieve our goal of ending homelessness. It is estimated that the $14 million approved by the county will reduce homelessness by 20%, support development of 172 new permanent supportive housing units and rehabilitate 104 existing units; provide intensive services to 257 chronically homeless people; support a tiny homes pilot project; and more.

Of the available $14 million, COTS received about $1.3 million – over 80% of the funds we requested. This will go toward our Diversion Program to keep people out of homelessness; support for daily operations of the Mary Isaak Shelter; our housing programs; capital funds to improve the Mary Isaak and Kids First Family Shelters; and a Winter Shelter beginning in December 2019 to get people out of the cold during the rainy season. Especially here in Petaluma, where we’ve seen so many people die alone in the outdoors, Winter Shelter funding is a godsend.

In the end, the process for review and awarding the grants was fair, unbiased, and done with integrity and professionalism. Those who reviewed and scored each grant application took their roles very seriously and responsibly. We are truly grateful for the process and what we received.

Mission Moment – Our Landlords

The Housing First model is about getting our homeless clients in housing as soon as possible and then providing “wrap around” services that help them succeed, including case management and mental health counseling. Our clients all have different needs, so we offer a variety of housing programs, each offering a different level of services. One of these programs is called Integrity Housing, in which COTS master-leases or owns houses and then rents available rooms to individuals or families. The cost of renting an individual room in a house is significantly less than a market-rate unit, thus more affordable for our clients. Integrity Housing is one of the ways we utilize existing housing stock to provide opportunities to our clients.

Thanks to COTS’ partnering landlords, we have over 13 houses and 50 rentable rooms. We’ve rented to hundreds of people – including families and children – thanks to these generous and warm-hearted landlords. Our Property Management Department does monthly inspections, repairs and maintenance, helps tenants move in and out, and takes care of any issues with the tenants. Our landlords entrust in us their very precious investment and we hold ourselves accountable to take care of that asset as if it were our own.

Claire and John Werner currently rent one house to COTS and are adding a second to our Integrity Housing portfolio because they are so happy with the experience they’ve had working with us. Claire said, “we are helping people get back to where they belong – in a home.” She also said that, “I have to use [the properties] in a way that’s good for my family, but the beauty of these programs is I can make it good for another family too.” The fact that Claire and John can count on COTS to pay the rent on time and do regular inspections and maintenance means that they can forgo the cost of a property manager and pass the savings on to our clients.

Thank you, Claire, John, and all of our wonderful landlords who make it possible for people to live their lives with dignity and respect.

Until next month,

Chuck Fernandez


Rachell

“My job,” says Rachell Salyer, “is to help people turn an overwhelming beast into a bunch of tiny monsters that we can slay one at a time.”

The beast: finding and keeping rental housing in this crazy market.

The monsters: low income, troubled credit, low-wage employment, lack of inventory, poor health, crazy competition, high rents, lack of knowledge or time or confidence or childcare or—you name it!

Rachell works at our Laure Reichek Housing Hub in Santa Rosa as a Housing Navigator in one of our Rapid Re-Housing programs—this one, community-funded to provide short-term financial assistance and services to the first and second wave victims of the 2017 fires. Since July 1, she’s helped house 94 people, 27 of them children.  One hundred percent of her participants have remained in their housing after COTS’ rental assistance ended. And she’s well on track to house at least 33 more people by July 1, the target we set with our funders.

How does she do it?

Empathy and respect are her first tools, she’ll tell you.

Rachell remembers a time in her own life when she needed help. “I remember how people treated me. And it wasn’t good,” she says, her eyes steely at the memory. “I make an active choice every day never to do that to anyone.”

“I’m honest with them about the state of affairs in Sonoma County, the challenges that they’re facing,” she says. “I acknowledge how hard they’re working and how hard they’re going to have to keep working. I grew up here. This situation is not normal.”

Housing that the client can keep after COTS’ support ends is going to look different for everyone. One large family might need a house, another might be willing to squeeze into a one-bedroom apartment. Another participant might know that shared housing is the only affordable, long-term solution that will work.

“The plan has to be something they come up with themselves and that they believe they can sustain,” Rachell says. Her role is to help clients analyze their options, and to give them tools, encouragement and feedback.

Discussions nearly always start with money. Of necessity, most of her clients are expert at living frugally, but many of them need help anticipating expenses that come up irregularly; once they’ve crunched the numbers, most decide they need to increase their income so that they’ll be able to pay their rent once COTS’ time-limited assistance ends.

“We break things down into steps,” Rachell says. “First, I ask them what kind of work they want to do, what kind of income they want to earn. We look at the cost of living. We look at what the experts say.”

She sticks with her clients every step of the way. Her experiences with a young man we’ll call “Robert” illustrate the point. Robert’s Santa Rosa rental burned in the fires and he was living in a FEMA trailer. He kept his job, working for a local nonprofit, doing work he’s passionate about, but he couldn’t find or afford a new rental. He and Rachell talked about his professional goals. He wanted to stay with his employer because he loves the agency’s mission, but he had to make more money.

Rachell helped him update his resume, and along the way, helped him recognize all the skills he’d developed during his career. She sat down him for mock interviews, in which she helped him discover an authoritative, confident voice through which to express his passion for his work. When he got a promotion and a $3 per hour raise, she celebrated with him and helped him plan how he’d put that additional money to work and how he’d position himself to earn even more. He’s in a shared rental now, something he can afford.

“You have to celebrate every achievement along the way,” Rachell says. “You can’t wait. You have to let people know you see them, you see how hard they’re working.”

It’s also important not to kick people when they’re down. “If someone fails, the last thing they need is me telling them. They are fully aware,” Rachell says. Instead, she listens when people face set-backs. “I let them reflect on what happened, and I give them my perspective. I remind them of all the things they’ve done for themselves.  Then, we talk about what’s holding them back and how they want to address it.”

She keeps paperwork to a minimum when she’s with clients. “I want them to know they’re my priority. They have my attention.” That means doing notes and follow-up assignments immediately after a meeting.

Rachell’s supervisor Emily Quig credit Rachell with creating administrative and application systems that allow us to put clients first while still fulfilling our reporting obligations. “She has a great balance of head and heart.”

The beauty of the Rapid Re-Housing program is its flexibility, Rachell says. About 25 percent of the clients don’t need much beyond a couple of meetings, a few text messages and a deposit or a small amount of rental assistance. “I don’t need to make them jump through unnecessary hoops. But I can also be there for people who need more. I can meet with people at their homes or in a coffee shop or park or in our office—whatever they’re most comfortable with.”

“I get thanked a lot,” Rachell says, “and that’s nice, but I always remind people that they did the work. I gave them tools, but they used them.”


Diversion

Linda knows better than anyone that shelter should be a last resort.

That’s because it was her last resort two years ago for five months while she recovered from emergency brain surgery.

Now, she works as a COTS’ Diversion Specialist, helping people avoid the disruption of homelessness and shelter living.  “I was treated well when I stayed here,” Linda says. “I got the help I needed, but there’s not much sleeping, not much rest in a shelter. You always feel off balance.”

She does whatever it takes to help people regain their balance in housing.  For some, it’s as simple as pointing them to a program that will help them pay their delinquent utility bill; others may need help with paperwork or a rental deposit. But many others need more assistance.

Take the 23-year-old woman who was living in a car with her husband and her daughters, ages 2 and 3. Study after study shows that homelessness—especially if it’s prolonged—can stunt children’s development. “The husband was working. They had a great income, they wanted to provide a home,” Linda says. “But they had bad credit.”

Linda helped the couple make targeted payments to improve their credit in a landlord’s eyes, and then, because they’d spent their reserves on credit repair, she lined them up with a program to help them cover their rental deposit. The family moved to an apartment of their own shortly before the New Year.

For some people, Linda has to be a lion. Recently, a mom got in touch with Linda because she’d gotten two months behind on her rent. Her daughter has Cystic Fibrosis and the mom had had to miss work to help her manage her illness.

In the nick of time, Linda found a foundation that could potentially help. But with only days left until the duo would lose their housing, the foundation’s administrative staff weren’t hopeful that a request could be approved and finalized in time. Linda turned to Google and found a way to get in touch with officers and leadership staff who authorized immediate assistance. The mom has found a teaching job and should be able to cover her rent from now on.

“There are a lot of sick people who need help,” Linda says. “They’re tired. They need advocates.”


COTS' Annual Hops for Homes

Music, food and good company—Hops for Homes on April 23 has you covered.

But that’s not all!

You can shop early for the holidays—for all of them for the next decade—at our silent auction. Or you could win big in our raffle.

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Here’s a list of our offerings (come back soon for updates). Many thanks to all our donors!

 

Food and other finer things

Learn to make a special dish at the renowned Tutti Benvenuti Cooking School—or just use your gift certificate to let someone else cook for you!

Learn some new recipes with a deluxe cookbook from Copperfield’s.

Petaluma Market offers a gorgeous basket of their finest wares.

Dine in style with gift certificates from Lunchette; Pongo’s; Stockhome; Sugo Trattoria; Wild Goat Bistro; and Café Zazzle.

 

Family Fun

Take the kids and their friends to the Sonoma County Fair. Animals, rides, crazy food, live music, talent shows and expositions!

Try Ziplining, courtesy of Sonoma Canopy Tours.

Take the kids to bounce at Rebounderz! Pro tip: parents can hang out on the balcony, above the hubbub. There’s free wifi and the seats are comfortable.

 

Gardening

A Sustainability basket from the Petaluma Seed Bank will give you a jumpstart on your garden and your sustainable life style.

Enjoy a gift certificate and the scenery at the lovely Cottage Gardens.

Brush up on your gardening techniques, thanks to a book from Copperfield’s.

 

Pampering and shopping

Kit Lofroos gives the best massages in all of Petaluma. See for yourself with a gift certificate for a relaxing and restorative massage.

KM Herbals donated oodles of natural lotions, soaps and potions.

McEvoy Ranch did the same—and they added wine.

Nan Winters, the fashionista of Kentucky Street, donated a gift certificate.

Hollingsworth Jewelry’s been voted the best jewelry store for ten years running. You can find out why when you win their gift certificate, good for merchandise or jewelry repairs.

Jenny from Spiral Jewelry donated one of her lovely designs, a silver necklace with an oblong pendant. She also donated a gift certificate.

Fitness Sampler

In a fitness rut? Change things up with our fitness sampler, featuring: a set of passes to Renew Yoga; a set of passes to Crossfit 38 Degrees North; a month’s membership to Sonoma Fit; and passes to Vertex Climbing Center. We’ll round that out with a few Camelbak accessories.

 

Art and Decor

We have so many beautiful things made by so many wonderful artists and craftspeople.

COTS founder Laure Reichek sells her crochet work in a Point Reyes boutique. She held some back for COTS, though. At Lagunitas, we’ll have some of her finest work available: a shawl, hats, baskets, and baby wraps.

Renowned local ceramist Nuala Creed provided a lovely vase in the shape of a woman with garlands of flowers and birds in her hair.

Robert Carson donated an elegant pendant lamp upcycled from industrial bobs and bits.

Our own Quilters for COTS have collaborated on a dramatic quilt that would be the focal point of any room.

The Bird Houses for COTS crew has also been busy, creating one-of-a-kind birdhouses for your balcony or patio.

Marisa’s Fantasy is not just about Christmas. The proprietor donated a lovely all-season vase and paper napkins.

 

Theater and Music

Get out of the house!

The Green Music Center donated four ticket to see the world-acclaimed Kronos Quartet.

We have theater tickets from Marin Theater Company, Spreckels Performing Arts Center, Cinnabar Theater, and Berkeley Rep.

We have tickets and tees from the Cotati Accordion Festival.

And, we have tickets to Santa Rosa’s Laugh Cellar.

 

Travel

Stay close to home with a certificate to stay at KOA, or travel east for a one night stay for two at the River Terrace Inn in Napa.

 

Wine, Beer and More!

Wine country has been generous.

Sonoma Portworks offers a gift certificate.

Jason Baker, the wine-maker who wowed at our Big Thanks event in October, has provide more of his miraculous merlot.

Lagunitas is donating a lovely prize as is Hen House Brewery.

For those of you who like to travel to the terroir, you could win a wine tasting at the Deerfield Ranch winemaker’s home or a tour and tasting at Castello di Amorosa.

Additional Donors:

Pete Brown
Bill Gabbert
Judy Tuhtan
Anita Smull

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